Breast Cancer Awareness & Education
Philanthropy and service play a major role in the life of a Zeta Tau Alpha member. It is one of the most important... and fun aspects of sorority life. Since adoption as the Fraternity's national philanthropy in 1992, the focus of Breast Cancer research, education, screening, and treatment has brought enthusiastic support from Alumnae and collegians, whose mothers, grandmothers, sisters and friends have been touched by the disease.
Think Pink Week
Each October, Gamma Alpha holds an Annual Think Pink Week to raise awareness for Breast Cancer. Throughout the week, our campus becomes vibrant with pink ribbons and dozens of pink lights around the Shalala Student Activities Center and the fountain in Lake Osceola. Sisters and alumnae attend events focusing on the education on ways to prevent Breast Cancer and detect early signs of the symptoms. At the end of the week, we deck our student section out in pink for our Annual Think Pink football game for the Miami Hurricanes.
Gamma Alpha's Annual Fashion Show
Our Chapter prepares for our Annual Fashion Show all school-year long. Sisters reach out to family and friends for donations to the American Cancer Society to fund research for Breast Cancer with the ultimate goal of one day finding a cure. Our Fashion Show takes place each spring. Sisters always look forward to modeling clothing lines from local boutiques and nationally-known brands. Families and friends fly in to see our Fashion Show and support our sisters who are modeling! In April 2018, the Gamma Alpha Chapter raised $77,413 just from our Annual Fashion Show! Stay tuned for a link to our donation page for the 2019 event.
Our Philanthropy Nationally
Think Pink® –Think Pink® is the umbrella theme for all of our breast cancer education and awareness projects. Chapters distribute Think Pink® ribbons, breast self-examination (BSE) calendar stickers and breast health tip cards throughout the year.
National Think Pink Partners Zeta Tau Alpha partners on a national level with several prestigious organizations in the fight against breast cancer.
American Cancer Society®: Through our premier partnership with American Cancer Society®, ZTA is the National Survivor Ambassador of Making Strides Against Breast Cancer®. At the nearly 300 Making Strides walks held each October in communities across the country, Zetas provide assistance and focus on survivor recognition. Over time, we will help grow the survivor recognition program at these events.
National Football League: Since 1999, Zeta Tau Alpha alumnae and collegiate members have worked with all 32 NFL teams to increase awareness of breast cancer at professional football games. ZTA is an official fan outreach partner of the National Football League. Beginning with the Washington Redskins in 1999, Zetas have helped spread the message of breast cancer awareness to over 5 million football fans across the country.
Bright Pink®: To educate, equip and empower our members to be advocates for their own breast and ovarian health, we’ve partnered with Bright Pink®, a national nonprofit organization focused on prevention and early detection of breast and ovarian cancer. We bring the Brighten Up® Educational Workshop to each of our collegiate chapters. Interested alumnae chapters are encouraged to join collegians for this fun and informative workshop. We plan to grow this program over time to include Panhellenic women and others in the campus community.
Breast Cancer Awareness Month – October is Breast Cancer Awareness Month, and across the country, members of Zeta Tau Alpha hold special events to increase awareness about early detection and to raise funds for education and research.
Pink Out – Each year, Zeta Tau Alpha chapters across the country host Think Pink® or Pink Out games with their university athletic departments to raise awareness for breast cancer.